Simple, transparent pricing

Start with your free Narrative. The paid tiers unlock continuous monitoring, content generation, and intelligence.

MonthlyAnnual

Founding customer pricing available — 50% off for 3 months in exchange for a case study and reference.

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Free

Your Narrative — the foundation

£0

forever

  • Full onboarding interview
  • Complete Narrative document
  • Stakeholder messaging matrix
  • One live signal demonstration
  • Branded PDF export
Start now

Starter

For founders managing their own LinkedIn

£500/month
  • Narrative
  • Weekly monitoring (50 articles/mo)
  • 3 LinkedIn drafts per week
  • Up to 20 content pieces/month
  • LinkedIn posting via API
  • Basic engagement tracking
  • Email support
Start 7-day trial
Most popular

Growth

For founder + junior marketing hire

£1,200/month
  • Everything in Starter
  • Daily monitoring (200 articles/mo)
  • Up to 100 content pieces/month
  • All 3 content formats
  • Email export
  • Trade media pitches
  • Monthly intelligence report
  • Weekly Priority View
  • Up to 3 users
Start 7-day trial

Intelligence

For the full commercial team

£2,000/month
  • Everything in Growth
  • Competitor tracking & positioning
  • Quarterly positioning review
  • Briefing builder
  • Stakeholder matrix updates
  • Unlimited users
Start 7-day trial

Common questions

How is Monitus different from a content tool?

Content tools help you write. Monitus is a growth intelligence system. It defines your positioning via a Narrative, monitors 60+ insurance-specific sources, decides what matters through a Strategy Partner agent, and then generates stakeholder-specific output via a Content Producer agent. The content is the output, not the product.

What sources does Monitus monitor?

Insurance trade press, regulatory bodies (FCA, PRA, NAIC, State DOIs), industry analyst reports, competitor announcements, PR wires, conference and event feeds, insurance podcasts, and market data providers. Over 60 sources, all insurance-specific.

How does the stakeholder intelligence work?

Monitus maps every signal and opportunity to the stakeholder most likely to care. A CUO cares about underwriting quality. A CFO cares about ROI and payback. A CTO cares about integration risk. The same market development gets positioned differently depending on who is reading it.

Do I need a marketing team to use Monitus?

No. Monitus is built so a founder or small team can produce consistent, credible output without hiring. The Market Analyst, Strategy Partner, and Content Producer agents handle the work that would normally require a market analyst, a strategist, and a content writer.

How quickly will I see results?

When you define your Narrative, Monitus runs a 7-day lookback across all sources. Within minutes you see scored signals, emerging themes, ranked opportunities, and draft content. No onboarding calls or waiting period.

Can I cancel anytime?

Yes. Cancel before your next billing cycle and pay nothing further. Your Narrative and content history are preserved if you return later.

What is the Narrative?

Your Narrative is the strategic foundation of Monitus. It defines how your company should be positioned, who your buyers are, what resonates with each stakeholder, your brand voice, competitive positioning, and what to avoid saying. It powers every agent and every piece of output. The Narrative is free to create and yours to keep.

How does pricing work?

Start with a free Narrative. Paid tiers unlock continuous market monitoring, the Strategy Partner agent, the Content Producer agent, and your Mission Control workspace. Annual billing saves 20%. All tiers include a 7-day trial.